Michael Brito

The Power of Pinterest

Through Michael Brito’s influence, I created a Pinterest account to see what the hype was all about. To no surprise, I found myself lost inside this Pinterest world where I could create virtual pinboards to collect images that represent who I am. Pinterest provides a visual representation of a person’s personality by showcasing images that they pin on these virtual “boards”.



Using Social Technologies in Business – A Social Media Standpoint

Chapter 2 of Michael Britobook Smart Business, Social Business overlooks several options of social software that are beneficial to businesses.

He explains in detail the pros and cons of several outlets including collaboration tools such as Jive, SharePoint, and Box.net.

He also explains differences between the different social listening platforms available including: Radian6, Lithium, and Meltwater Buzz.

Aside from that, he also showcases the options for social relationship management applications, and expresses the importance of real-time analytics and publishing efficiencies.